BeigeCheck

How it works

Better AI writing, without changing how anyone works.

Your team keeps using Claude, ChatGPT or Microsoft 365 Copilot. BeigeCheck gives those tools your approved company knowledge and voice, then checks each draft against your standards.

There’s no new place to write, and nobody pastes the brand guide into a prompt again.

Start your free trialSee an example
Your AI toolAn example

Use BeigeCheck to write a LinkedIn post about our new client in Leeds.

BeigeCheck

Ready to use · Beige-ometer 92
  • Used only the facts and figures you’ve approved
  • Wrote in your voice and kept to your house rules
  • Checked for claims you can’t back and phrasing that sounds like AI

One request, the right context and a checked draft:

Connect · Create · Check

Three steps, and your AI tool does the writing.

BeigeCheck brings the knowledge and the checks. Your AI tool writes, and your people make the final call.

  1. 01 · Connect

    Give BeigeCheck your knowledge

    Add your brand guidelines and the facts you’ve approved, with the evidence behind them. Your approvers decide what becomes official.

  2. 02 · Create

    Keep working in your AI tool

    Ask Claude, ChatGPT or Copilot for what you need and name BeigeCheck. It hands over the approved facts and voice for that piece of writing.

  3. 03 · Check

    Catch problems before you send

    See how the draft scores and how well it fits your voice, with any claim your approved knowledge doesn’t back. Make the changes, then check again.

See BeigeCheck in action

From a simple request to a checked draft.

There’s nothing new to learn. Here’s what happens when someone asks their AI tool for a post.

  1. 1

    Ask for a draft

    “Use BeigeCheck to announce our new client.”

  2. 2

    Bring in the right knowledge

    BeigeCheck returns your voice and the facts you’ve approved, each with its source.

  3. 3

    Write and check

    The AI writes the draft and BeigeCheck flags what to fix. The AI fixes it before you see it.

  4. 4

    Review and send

    You read the result and decide what goes out.

An example

Use BeigeCheck to announce our new client.

Approved company knowledge

Client
Northbridge Council
Project
Making local services easier to find
Voice
Direct, specific and conversational

In today’s fast-paced world, we’re delighted to partner with a leading organisation to deliver transformative results.

Beige-ometer: not ready yet

  1. “In today’s fast-paced world” reads as AI-written. Delete it.
  2. “Transformative” is a corporate word that says nothing. Say what changes.
  3. “A leading organisation” isn’t in your approved facts. Name the client.

We’re working with Northbridge Council to make it easier for residents to find local services.

Beige-ometer: ready to use

Northbridge Council is made up. The flags are the ones BeigeCheck raises on this draft.

Company knowledge

Your company’s knowledge has one approved home.

Nobody has to keep their own prompts and reference files. BeigeCheck holds one approved set of facts and voice guidance, with the evidence behind each fact, and every tool your people use draws on it.

It proposes new facts and voice guidance from the writing you add and from the edits your people keep making. When someone needs a fact it doesn’t hold yet, it asks the colleague who knows. An approver reviews every change before it joins the shared version.

One company voice, and your people’s own. The company voice sets the standard everyone shares. Each person’s own voice comes only from writing they’ve done themselves, so a post from your sales lead still sounds like your sales lead.

Beyond the first draft

More ways to use BeigeCheck.

The same approved knowledge serves a single writer just as well as an automated workflow.

  • Check existing writing

    Paste a draft you’ve written. You get a score, the sentences worth changing and a fix for each, and nothing changes until you say so.

    See it step by step

  • Keep campaigns aligned

    An owner approves a campaign brief once, with what you’re saying, the facts to use and the claims to avoid. Every AI tool writing for that campaign gets it while it runs.

    See it step by step

  • Connect your own systems

    Proposal pipelines, sales platforms and marketing tools get the same facts and voice through the API, and can have drafts checked or rewritten in your voice.

    See it step by step

Control and confidence

Your people stay in control.

Company knowledge should be reliable without turning everyone into the same corporate voice. BeigeCheck is built around approved evidence and human decisions.

  • People approve every change to company knowledge

    BeigeCheck proposes, and an approver accepts, corrects or rejects. Every approved change is a new version you can go back from.

  • People decide what goes out

    BeigeCheck gives feedback, and the person writing stays responsible for the final draft. Its connection to your AI tool can only read.

  • Claims are checked against your own sources

    BeigeCheck compares each claim with the evidence your company has approved, so you know what you can back up. It’s a check against your sources rather than an independent fact-check.

For anyone who wants the detail

Each way of working, step by step.

Who does what depends on whether you’re writing in an AI tool, checking existing work or connecting your own system. Naming BeigeCheck in the request makes sure every AI tool uses it.

In your AI toolWriting something new in your AI tool

Someone asks Claude, ChatGPT or Copilot to write for the company, such as an email to a new contact or a LinkedIn post.

  1. 1You ask your AI tool

    “Use BeigeCheck to draft a LinkedIn post announcing our new client in Leeds.”

  2. 2BeigeCheck provides the context

    • The facts you’ve approved about the client, with their sources
    • Your company voice and house style

  3. 3Your AI tool writes the draft

    Claude, ChatGPT or Copilot writes the post from what BeigeCheck gave it.

  4. 4BeigeCheck checks the result

    Beige-ometerAn example

    • Flagged: One claim your facts don’t back
    • Flagged: Two phrases that read as AI-written
    • A fix for each, which your AI tool makes before you see the draft

Your AI tool checks the corrected draft again, so the one you read is ready. You decide what goes out. Naming BeigeCheck in the request makes sure every AI tool uses it.

See every step, and who does each one

You or your teamYour AI toolBeigeCheckGold edge: writes new wording

What BeigeCheck does here

  • Your company voiceYes
  • Approved facts and figuresYes
  • Brand guidelines and house rulesYes
  • AI-sounding writing caughtYes
  • Claims checkedYes
  • Beige-ometer scoreYes
  • Rewrites in your voiceNot used
1 · You“Use BeigeCheck to draft a short email introducing us to Sam at the council.”
2 · Your AI toolAsks BeigeCheck for your voice and the facts it needs, because the request named it.
3 · BeigeCheckReturns the voice and house rules you’ve approved, and the facts, each with where it came from.
4 · Your AI toolWrites the draft, using only those facts.Writes new wording
5 · BeigeCheckChecks it out of sight: sentences that read as AI-written, and claims your facts don’t back.
6 · Your AI toolFixes what was flagged, then shows you the finished draft.Writes new wording
7 · BeigeCheckChecks the final version. The Beige-ometer appears under the draft you’ve just read.
8 · YouReads it and sends it, after any changes they ask for.

What BeigeCheck keeps: the scores, always. The draft itself only if your company’s setting allows it: for 90 days, for 365 days, or never.

In your AI toolChecking something that’s already written

Someone pastes in a post they’ve written and asks for feedback before it goes out.

  1. 1You paste your draft

    “Can you check this with BeigeCheck before I put it on LinkedIn?”

  2. 2BeigeCheck checks it

    Beige-ometerAn example

    • Flagged: Two sentences that read as AI-written
    • Flagged: One claim your facts don’t back
    • A fix for each, quoted word for word

  3. 3Your AI tool lists the changes

    It offers to make them. Your words stay as they are until you say yes.

  4. 4You decide

    Say yes and your AI tool makes the changes, then BeigeCheck checks the new version.

The writing stays yours. Your AI tool makes the edits, from BeigeCheck’s list.

See every step, and who does each one

You or your teamYour AI toolBeigeCheckGold edge: writes new wording

What BeigeCheck does here

  • Your company voiceYes
  • Approved facts and figuresYes
  • Brand guidelines and house rulesYes
  • AI-sounding writing caughtYes
  • Claims checkedYes
  • Beige-ometer scoreYes
  • Rewrites in your voiceNot used
1 · YouPastes the post: “Can you check this before I put it on LinkedIn?”
2 · Your AI toolSends it to BeigeCheck word for word.
3 · BeigeCheckScores it and quotes the sentences to change, with a fix for each. It also lists any claims your facts don’t support.
4 · Your AI toolLists what to change and offers to make the changes. It doesn’t rewrite your work unasked.
5 · YouSays yes to the changes, or makes the edits themselves.
6 · Your AI toolRewrites the flagged sentences, keeping every fact and adding none.Writes new wording
7 · BeigeCheckChecks the new version, so you can see whether the score moved.

Whose writing it is: yours, until you say yes. Even then, your AI tool makes the edits, from BeigeCheck’s list.

Through the APIYour own systems, through the API

A proposal pipeline or a marketing tool uses BeigeCheck directly, with no chat window. This is on Business Integrated.

  1. 1Your system asks

    A proposal pipeline asks for your voice and the facts for this kind of writing.

  2. 2BeigeCheck provides the context

    • The same approved facts every AI tool gets
    • Your company voice and house style

  3. 3Your system writes the draft

    A person writes it, or your system’s own AI does.

  4. 4BeigeCheck checks it

    Beige-ometerAn example

    • Flagged: The sentences and claims to fix
    • A rewrite in your voice, if your system asks for one

This is the one place BeigeCheck writes, and only when your system asks. A rewrite uses units from your allowance and never adds a fact you haven’t approved. The API comes with Business Integrated.

See every step, and who does each one

You or your teamYour AI toolBeigeCheckGold edge: writes new wording

What BeigeCheck does here

  • Your company voiceYes
  • Approved facts and figuresYes
  • Brand guidelines and house rulesYes
  • AI-sounding writing caughtYes
  • Claims checkedYes
  • Beige-ometer scoreYes
  • Rewrites in your voiceWhen asked
1 · Your systemAsks for your voice and the facts for this kind of writing.
2 · BeigeCheckReturns the same approved voice and facts every AI tool gets.
3 · Its writerWrites the draft, by hand or with its own AI.Writes new wording
4 · BeigeCheckChecks it, and sends back the scores with the sentences and claims to fix.
5 · BeigeCheckIf your system asks, rewrites the draft in your voice, keeping every fact.Writes new wording
6 · Your systemUses the result, often with a person approving it before it goes out.

The one place BeigeCheck writes: step 5, and only when your system asks. A rewrite uses units from your allowance and never adds a fact you haven’t approved.

On this siteThe free BeigeCheck

Anyone can paste a draft into the box on our homepage, with no account.

  1. 1You paste a draft

    Into the box on our homepage, with no account.

  2. 2BeigeCheck scores it

    Beige-ometerAn example

    • Flagged: Three sentences to look at
    • A Beige-ometer score

The free check scores the writing alone. A trial adds your company’s facts and voice, and nothing you paste here is stored.

See every step, and who does each one

You or your teamYour AI toolBeigeCheckGold edge: writes new wording

What the free check does

  • Your company voiceNot used
  • Approved facts and figuresNot used
  • Brand guidelines and house rulesNot used
  • AI-sounding writing caughtYes
  • Claims checkedNot used
  • Beige-ometer scoreYes
  • Rewrites in your voiceNot used
1 · YouPastes a draft into the box on our homepage.
2 · BeigeCheckRuns the rule-based checks and returns a Beige-ometer score, with three sentences to look at.
3 · YouSees what the Beige-ometer makes of it. The draft isn’t stored or rewritten.
Business Integrated, Enterprise and every Business trialSaying something new across the company

An owner or approver writes a campaign brief: what the company is saying and why, the approved facts to use and the claims to avoid, for the kinds of writing it covers and the days it runs.

  1. 1An owner or approver writes the brief

    • What the company is saying, and why
    • The facts to use and the claims to avoid
    • The kinds of writing it covers, and the days it runs

  2. 2BeigeCheck keeps it as a version

    With who approved it and when.

  3. 3Everyone’s AI tool gets it

    Anyone who uses BeigeCheck to write a LinkedIn post that week gets the brief with your voice and facts, with nothing new to ask for.

  4. 4BeigeCheck checks drafts against it

    Beige-ometerAn example

    • Flagged: A claim the brief rules out holds the draft back
    • It stops handing the brief out after its last day

Campaign briefs come with Business Integrated and Enterprise, and with every Business trial.

See every step, and who does each one

You or your teamYour AI toolBeigeCheckGold edge: writes new wording

What BeigeCheck does here

  • Your company voiceYes
  • Approved facts and figuresYes
  • Brand guidelines and house rulesYes
  • AI-sounding writing caughtYes
  • Claims checkedYes
  • Beige-ometer scoreYes
  • Rewrites in your voiceNot used
1 · Your owner or approverWrites the brief and approves it, for LinkedIn posts in November, say.
2 · BeigeCheckKeeps it as a new version, with who approved it and when.
3 · Everyone’s AI toolAsked to use BeigeCheck for a LinkedIn post that month, gets the brief with your voice and facts.
4 · Everyone’s AI toolWrites the post from it.Writes new wording
5 · BeigeCheckChecks the draft. A claim the brief rules out stops it being ready until it’s gone.
6 · BeigeCheckStops handing it out after its last day. It stays in the history.

Who sets it up: only the person writing the brief. Everyone else asks their AI tool for what they need, as they already do.

Behind all of themHow BeigeCheck learns what’s true

The facts and voice every tool gets come from your company, and a person approves every change.

  1. 1Your team adds writing it stands behind

    Past proposals, case studies or pages from your website.

  2. 2BeigeCheck proposes

    • Facts, each citing where it came from
    • A voice brief, once it has five pieces
    • Words and house rules, from edits people keep making

  3. 3An approver decides

    They approve, correct or reject each proposal. Nothing changes until they do.

  4. 4Every AI tool gets the new version

    Each approved change is a version with who approved it and when, so you can always go back.

The only writing here is the voice brief, which is BeigeCheck summarising your own writing for your approver to check.

See every step, and who does each one

You or your teamYour AI toolBeigeCheckGold edge: writes new wording

What this builds for everything above

  • Your company voiceBuilt here
  • Approved facts and figuresBuilt here
  • Brand guidelines and house rulesBuilt here
  • AI-sounding writing caughtNot used
  • Claims checkedNot used
  • Beige-ometer scoreNot used
  • Rewrites in your voiceNot used
1 · Your teamAdds writing the company stands behind, such as past proposals or pages from the website.
2 · BeigeCheckReads it for facts and, once it has five pieces, drafts a voice brief. Each one is a proposal, citing where it came from.
3 · Your teamEdits the drafts their AI tool writes, and asks for their version to be checked.
4 · BeigeCheckNotices a change people keep making, such as the same word swapped in three edits, and proposes it as a word to use or a house rule.
5 · Your teamAn approver approves, corrects or rejects each proposal. Nothing changes until they do.
6 · BeigeCheckKeeps every approved change as a new version, with who approved it and when. Every AI tool gets it next time it asks.

The only writing here: the voice brief, which is BeigeCheck summarising your own writing for your approver to check.

Your people and your AI tools write. BeigeCheck writes only when your systems ask.

WhereWho writes the wordsWhat BeigeCheck doesDoes BeigeCheck write?
Writing in your AI toolClaude, ChatGPT or CopilotGives it your voice and facts first, then checks the draft and shows the Beige-ometerNo
Checking existing writingYou, then your AI tool if you ask it toQuotes what to change, then checks the new versionNo
Your own systemsYour system’s writer, a person or its own AIChecks drafts against your voice and facts, and rewrites them when askedYes, when asked to rewrite
The free BeigeCheckYouA rule-based score and three sentences to look at. It stores nothingNo
Campaign briefsYour owner or approver writes the brief; each AI tool writes the draftsHands the live brief to every AI tool, and checks drafts against itNo
Learning your companyYour company, in its own writingProposes facts and a voice brief for an approverIt summarises, for your approver

Give your whole team better information, in the tools they already use.

Start your free trialTalk to us

It’s free for 14 days from your first check, and no card is needed.

BeigeCheck grows out of The Beige Code, by Andrew Seel and Nigel Jay Cooper.